Armageddon General Discussion Board

General => General Discussion => Topic started by: jmordetsky on September 13, 2006, 06:45:54 PM

Title: Arm Promo?
Post by: jmordetsky on September 13, 2006, 06:45:54 PM
Taking a push from Mansa.

If you had theoretically had 5-10k at your disposal, how would you promote the mud?

Post your ideas here.
Title: Arm Promo?
Post by: mansa on September 13, 2006, 06:48:31 PM
google ads

a reference cd promo for certain games

a reference cd promo inside some books

a reference cd promo inside some magazines

yahoo ads
Title: Arm Promo?
Post by: mansa on September 13, 2006, 06:49:47 PM
specific armageddon client

rewrite of the website

hire some coders to update the user interface
Title: Arm Promo?
Post by: mansa on September 13, 2006, 06:50:43 PM
print out flyers and put them up in the comic book / gaming shops / universities / colleges around town.
Title: Arm Promo?
Post by: mansa on September 13, 2006, 06:53:17 PM
make a 'promoting' section of the website that has a zip file with all kinds of goodies like pictures, flyers, logs


make a 'view the game' section that is a very very small video of a telnet client, and people tying in commands and going places and doing stuff.  Like a movable log of someone sparring or something exciting.  like a large animated gif
Title: Yeah
Post by: Dakkon Black on September 13, 2006, 06:53:21 PM
Begin my own university level course.

Gaming 112: Mudding and how Arm is the best one.

Secondly though, I've actually come very close to doing just that with flyers, just lost my job before I copied a bunch. I really should though, it's not that expensive at all really.

I'd LOVE to see a T.V commercial about arm. Man.. would that be cool. We'd put Malifaxis as a mul, and Mansa as the elf getting beaten up.
Title: Arm Promo?
Post by: WarriorPoet on September 13, 2006, 07:22:07 PM
I would blow half of it on hookers and blow, then spend the rest to buy banner space on a large gaming/forums site, like Jolt. That place gets insane traffic everyday from random  Web travelers, gamers, and forum-monkeys.

-WP
Title: Arm Promo?
Post by: Shalooonsh on September 13, 2006, 07:36:59 PM
Bumper stickers for sale at conventions, and plane tickets to get a resident Armag hottie to go distribute them.

Spam mailing system:  "WANT BIGGER SAND?  MORE TREACHER?Y!  DISCOUNT GREEN TABLETS ONLIN3!  Waterhorse powerflex skelebane bimbal."

And I'd turn five K immediately around and ask the Sci-Fi channel to make a Stargate SG1 episode about a crazy desert world called Zalanthas where the O'Neil turns into a sorcerer king, Teal'c becomes a gladiator trainer, Carter saves the day, and Daniel gets laid.  Because -that- would get us some popularity.

Donate to and ask the meteorological foundation to name next years first hurricane as Hurricane Armageddon.org (with the .org in it).


I don't know what you're talking about FDMW
Title: Arm Promo?
Post by: Marauder Moe on September 13, 2006, 07:38:41 PM
Meh, getting a massive amount of viewing for a geeky game like this is easy.  Just get us slashdotted.  Warn the ISP first, though.   :wink:
Title: Arm Promo?
Post by: Vessol on September 13, 2006, 07:58:56 PM
Advertising on websites across the net, a simple television advertizment with a templar walking in the desert and then being stepped on by a mekillot with a bunch of elves chasing it with the exit words of, "Don't feed the hobbits, don't trust the elves. Armageddon."

I already personaly use a Armageddon banner on my Myspace profile and in other places, I also spread a lot by word.
Title: Arm Promo?
Post by: mansa on September 13, 2006, 07:59:03 PM
slashdotted or farked.

hmm.

or even digged
Title: Arm Promo?
Post by: FiveDisgruntledMonkeysWit on September 13, 2006, 08:03:19 PM
Shalooonsh wrote:
QuoteDonate to and ask the meteorological foundation to name next years first hurricane as Hurricane Armageddon.com (with the .com in it).
But aren't we armageddon.org?
Title: Arm Promo?
Post by: mansa on September 13, 2006, 08:03:47 PM
You see, I think we need to fix Armageddon and make it more user friendly -before- we start to market it.  I mean, when you start a game, you don't even have a prompt!  What's with that!

Some of us should write what we thing Armageddon should do to make it more user friendly.
Title: Arm Promo?
Post by: Beux on September 13, 2006, 08:12:31 PM
Quote from: "FiveDisgruntledMonkeysWit"Shalooonsh wrote:
QuoteDonate to and ask the meteorological foundation to name next years first hurricane as Hurricane Armageddon.com (with the .com in it).
But aren't we armageddon.org?

Yeh. Don't send them to Armageddon.com .... the pop ups make me cry.
Title: Arm Promo?
Post by: adrien on September 13, 2006, 08:22:21 PM
spend it on making the server bigger, and get alot of ads out there
Title: Arm Promo?
Post by: Yang on September 14, 2006, 04:18:57 AM
I put the voting stuff in my signature! I think it's probably the only useful thing I've done in two years. I'd have to check with the staff on that figure.
Title: Arm Promo?
Post by: MarshallStaxx on September 14, 2006, 04:26:12 AM
I love mansa's idea of having a section of the website that contains some snazzy looking promo posters/flyers in pdf that we could print off and stick in our local indie gaming stores/geek hangouts.
If i had any clue about design, i'd give it ashot but i don't so i won't.
Title: Arm Promo?
Post by: Beux on September 14, 2006, 08:00:38 AM
Quote from: "Yang"I put the voting stuff in my signature! I think it's probably the only useful thing I've done in two years. I'd have to check with the staff on that figure.

Put RPI mud in there too! I can never find a link to that place.
Title: Arm Promo?
Post by: Djarjak on September 14, 2006, 09:10:13 AM
For what it's worth, mansa's right. Most promotional pushes will, by necessity, drive people to the website. If the website isn't navigable, appealing, or comprehensible, people aren't going to stick around, regardless of the push.

Same for the UI.

And this does exist: http://www.armageddon.org/intro/adpage.html

I've put in a request to have the existing materials added in a link to that site, including flyers, business cards, and a poster.

In addendum: if you want to promote arm in your community and need ideas about how to do so, or access to materials for printing, you can e-mail me and I'll do what I can to set you up.

Please cc mud on all correspondence.
Title: Arm Promo?
Post by: Beux on September 14, 2006, 11:20:16 AM
Yeh, the website seems like it really needs an overhaul and a lot more thought put into the navigation. I often find pages that I can never find again. Or see plenty of pages linked to on the forum...that you can't actually get to from the site.

From the design side...it's nice and simple, but I suppose it could be more attractive (no offence meant to whoever designed it).

I work in a team that does webdevelopment (I'm the designer, other two are coders). We work for very reasonable prices, I'm sure we'd be happy to help.  :wink:
Title: Arm Promo?
Post by: Djarjak on September 14, 2006, 11:53:36 AM
I think it's also fair to remind folks, here...

This fictional $5k-10K isn't at our disposal.

If you want to put up that amount of cash, I believe the staff has always welcomed donations. But assuming that Armageddon has funds available to spend on stuff like this might be a bit unfair, here.

This is a volunteer-run effort.
Title: Arm Promo?
Post by: Moofassa on September 14, 2006, 11:57:15 AM
Quote from: "Beux"
I work in a team that does webdevelopment (I'm the designer, other two are coders). We work for very reasonable prices, I'm sure we'd be happy to help.  :wink:



You could always donate your hours......
Title: Arm Promo?
Post by: jmordetsky on September 14, 2006, 11:58:08 AM
Quote from: "Djarjak"I think it's also fair to remind folks, here...

This fictional $5k-10K isn't at our disposal.

If you want to put up that amount of cash, I believe the staff has always welcomed donations. But assuming that Armageddon has funds available to spend on stuff like this might be a bit unfair, here.

This is a volunteer-run effort.

Yes. The 5-10k is a "If you had" not a "hey we have".

I was trying to see what creative ideas for marketing a game like arm people would come up with. IE if you had open access to funds what sort of people would you try to reach.


My biggest, baddest idea was to possibly try and tie up with a popular writer.

I think if I had unlimited access to resources I would:

1) Buy a chunk of licenses to Zmud, or pull a good open source client that I could redestribute.

2) Customize the client so that it was "arm-a-riffic" and n00b friendly. Lots of abstraction and a good gui for people who don't get what a command like is right away.

3) Hook up with a popular fantasy writer and get him to package the CD with the client up with his book.

4) Wait.
Title: Re: Arm Promo?
Post by: jcarter on September 14, 2006, 12:47:54 PM
Quote from: "jmordetsky"Taking a push from Mansa.

If you had theoretically had 5-10k at your disposal, how would you promote the mud?

Post your ideas here.

CHANGE YOUR NAME TO ARMAGEDDON DOT ORG
Title: Arm Promo?
Post by: Beux on September 14, 2006, 01:26:42 PM
Quote from: "Moofassa"
Quote from: "Beux"
I work in a team that does webdevelopment (I'm the designer, other two are coders). We work for very reasonable prices, I'm sure we'd be happy to help.  :wink:



You could always donate your hours......

Yeh. I'm actually in the habit of donating my hours quite regularly. My last 'pro-bono' project was for another mud in fact, a mud I immed on. Except my team aren't so generous and I get in trouble...and I can't do it without them. They're the php brainz.
Title: Arm Promo?
Post by: Fnord on September 14, 2006, 02:58:33 PM
Advertising and a completely new website. Think old Slashdot/new Slashdot. They had a similar challenge, i.e. tons of information that needed new, very user friendly templates to live in. It woud be a formidable project. Need a few people with a lot of free time for that one.

And as Mansa said, a default prompt lol.  :lol:

Edit: Oh, and that landing page (http://www.armageddon.org/intro/adpage.html) people hit from the MUD sites is (no offense) terrible. That page is what either captures or loses potential new players from those venues. That should be designed, have art, simple powerful callouts about the game's features. Visual jugular grabbing.
Title: Arm Promo?
Post by: Gimfalisette on September 14, 2006, 03:56:57 PM
While I don't think the website is horrible, I do think it could stand some upgrades. Especially, as noted, in the information structure. And snazzy graphics and interface would be nice too.

I myself have RL corporate marketing and web design experience and would be willing to donate time as part of a skilled team if a revamp was desired. I'm sure that there are other professionals who'd be willing to do the same.
Title: Arm Promo?
Post by: mansa on September 14, 2006, 05:06:39 PM
Quote from: "Gimfalisette"While I don't think the website is horrible, I do think it could stand some upgrades. Especially, as noted, in the information structure. And snazzy graphics and interface would be nice too.

I myself have RL corporate marketing and web design experience and would be willing to donate time as part of a skilled team if a revamp was desired. I'm sure that there are other professionals who'd be willing to do the same.

I'll also donate some time.  If only there was a "promotional" subthread that we could join or something....
Title: Arm Promo?
Post by: marko on September 14, 2006, 05:31:55 PM
I'll help out as well.  I've given the idea of an introduction to armageddon site thought many times.
Title: Arm Promo?
Post by: spawnloser on September 14, 2006, 05:32:42 PM
Hey, I'm currently going to school for Interactive Media Design...web design but with an artistic bent.  I'd be glad to help, but think, for the type of upgrades that I'd want/suggest, that I'll need more education first.  :oops:
Title: Arm Promo?
Post by: mansa on September 14, 2006, 05:59:47 PM
I wonder if we could do a 'DEMO SESSION' of the roleplay in Armageddon using flash.  I think I may look into that tonight.

Like, if you had a movie camera videotaping your screen as you played, with the delay and the text scrolling up the screen and other such stuff.
Title: Arm Promo?
Post by: Agent_137 on September 14, 2006, 06:23:59 PM
that just sounds so sad.

"BEHOLD! a video of white text scrolling on a black background! YAY."

Now, if you're talking about an interactive demo for training purposes, that's a damn good idea. But as a promotional tool, I don't think it will really grab someone's attention.
Title: Arm Promo?
Post by: Djarjak on September 14, 2006, 06:29:46 PM
Quote from: "jmordetsky"
3) Hook up with a popular fantasy writer and get him to package the CD with the client up with his book.

Sanvean's working on it! =D
Title: Arm Promo?
Post by: mansa on September 14, 2006, 07:10:04 PM
Djarjak:

How can we join this armageddon promo subthread?
Title: Arm Promo?
Post by: Gimfalisette on September 14, 2006, 07:11:50 PM
Quote from: "mansa"Djarjak:

How can we join this armageddon promo subthread?

Also wondering.
Title: Arm Promo?
Post by: Sanvean on September 14, 2006, 07:56:30 PM
Various things we've tried:
Advertisting on various mud sites
Writing articles about games or gaming
Advertising on MetaFilter
Advertising in print mud listings
The Armageddon blog
Staff blogs
Business cards

Various things we're trying:
Armageddon MUD Myspace
Armageddon book (right now this is waiting for the graphics deisgn person to have a chunk of free time)
Advertisting in the next issue of Talebones, since I have a story in there.
There is a website revamp in the works, and you have seen pieces of it going in with such things as the Weekly Archive link on the front page, the Request Tool, automatic updating when staff members change clans, etc.
Post cards

Various things I think would be fun to try:
Arm promo videos up on YouTube - surely there's some animators out there.  A Baobab the Kank video would rock.
An Armageddon specific client
A CD of Armageddon theme music written by our players/staff
More books
Temporary tattoos of the Armageddon logo
Title: Arm Promo?
Post by: mansa on September 14, 2006, 08:47:35 PM
will it be myspace.com/ArmageddonMUD or Armageddon_MUD

I perfer the first one.
Title: Arm Promo?
Post by: Beux on September 14, 2006, 09:06:35 PM
A myspace account is a very good idea.

Have you considered a deviant art account? Perhaps to display some of the fine art works contributed to Arm (with the artists permission of course). There are -a lot- of Rp'ers on Dev. Art.
Title: Arm Promo?
Post by: Djarjak on September 14, 2006, 10:36:56 PM
Also, for what it's worth, according to my meagre calculations, people who reply to the "where did you hear about us" seem to include the following sources, not necessarily in order of popularity, but probably close:

Personal Reference   
The Mud Connector
Top Mud Sites
RPIMud   
Mud Connect
mud-dev FAQ   
zmud
The Mud Journal
google   
yahoo
aol search
other search   
other list   
other board
livejournal
magazine
mud resource
telnet BBSes
mud ranger
other muds
Dragon Con
Title: Arm Promo?
Post by: Djarjak on September 15, 2006, 11:05:03 AM
Quote from: "mansa"Djarjak:

How can we join this armageddon promo subthread?

mail me, cc mud. Don't forget your GDB account name.
Title: Arm Promo?
Post by: creeper386 on September 15, 2006, 03:48:14 PM
What I want to know, is where have all the advertising posters gone?

It's been way too long since I've been in artistic design scene for me to make something of my own, but I'd love to get some printed up and posted in some local gaming stores, and a few colleges and such around town.